Insugram is a mobile application that aims to promote financial planning and insurance awareness in a millennial-friendly approach. It runs like the social media platforms such as Facebook and Instagram but has different features and functionalities. The team conducted a research survey with 100 respondents. The survey questionnaire is divided into three parts to have a reliable data. The first section identifies the socio-economic status of the respondents, while the second section discusses the marketability of insurance. Finally, the last part was to determine the needs of customers and the viability of the proposed solution.